Samsung launched two new Galaxy A series phones in China today, the Galaxy A6s and the Galaxy A9s, via SamMobile. The Galaxy A9s is just a renamed Galaxy A9 for the Chinese market, so it’s still the same mid-range phone with a whopping four cameras on the back. What’s more interesting is the Galaxy A6s, which is Samsung’s first ODM phone, or one produced by another company. According to The Korea Herald, Samsung had been in talks to outsource production of its mid- to low-end Galaxy phones to Chinese original design manufacturing company Wingtech, which produces Xiaomi phones.
The Galaxy A6s has two 12MP cameras on the back, and one 12MP front camera. The screen is a 1080p 6-inch Super AMOLED display. It’s powered by a Snapdragon 660 chip, and has 6GB of RAM, with 64 and 128GB storage variants. It starts at CNY 1,800, which is about $260 USD, but the phone will most likely only be available in China for now.
The two new phones represent a shift in Samsung’s strategy to boost sales in China and India, as the company is struggling to compete against Chinese phone makers like Huawei and Xiaomi. It’s been reported by Strategy Analytics that Samsung has less than 1 percent of the share in the Chinese market, leading Samsung to consider shutting down one of its two factories in China, while it looks increasingly to ODM firms to cut costs on manufacturing.
Samsung Mobile CEO DJ Koh also recently told CNBC that the company was changing its strategy to “bring technology and differentiation points starting from the mid-end,” rather than starting with the flagship model. The Galaxy A9s is the latest example of this, and if the Galaxy A6s does well in China, it could mean that more ODM phones may be on the way.
Posted by DiTomasoShowing clients that you’re making them money is one of the most important things you can communicate to them, but it’s tough to know how to present your results in a way they can easily understand. That’s where Google Data Studio comes in. In this week’s edition of Whiteboard Friday, our friend Dana DiTomaso shares how to create a client-friendly local marketing results dashboard in Google Data Studio from start to finish.
Click on the whiteboard image above to open a high-resolution version in a new tab!
Video TranscriptionHi, Moz fans. My name is Dana DiTomaso. I’m President and partner of Kick Point. We’re a digital marketing agency way up in the frozen north of Edmonton, Alberta. We work with a lot of local businesses, both in Edmonton and around the world, and small local businesses usually have the same questions when it comes to reporting.
Are we making money?
What I’m going to share with you today is our local marketing dashboard that we share with clients. We build this in Google Data Studio because we love Google Data Studio. If you haven’t watched my Whiteboard Friday yet on how to do formulas in Google Data Studio, I recommend you hit Pause right now, go back and watch that, and then come back to this because I am going to talk about what happened there a little bit in this video.
The Google Data Studio dashboard
This is a Google Data Studio dashboard which I’ve tried to represent in the medium of whiteboard as best as I could. Picture it being a little bit better design than my left-handedness can represent on a whiteboard, but you get the idea. Every local business wants to know,